Blogging & Personal Development

Blogging 101: SEO Audit Template

Those spam emails asking about SEO audits to get you on the first page of google can be super annoying, so here’s how to create an SEO audit of your blog on your own!
Blogging 101: Keyword Planning

Last week we talked about keyword research so this week we’re going to talk about how you use that research to plan out your content. I’ve seen a lot of articles on how to do keyword research, but very often these cut off before it comes to planning your content strategy and actually writing. So…
Blogging 101: Keyword Research

Once you’ve figured out the basics of SEO, you can start planning your content to amplify your SEO efforts. To do this, you’ll need an understanding of Keyword Research which you can use to create more content. If you’re having a particular bad week for inspiration, research can help you find a good topic to…
Blogging 101: Post Checklist for SEO

Want to start improving your SEO game but just don’t know how? Here’s the post checklist I use for my own blog posts which has helped me massively grow my search impressions (and clicks!) in just the past 12 months. These tasks are mostly for when you’re creating your content, and are easy pointers to…
Blogging 101: The Importance of Internal Linking

As previously discussed in our SEO Post Optimisation guide, links are important for SEO and internal linking is something you can directly improve as you create more content, as well as by updating older posts.
Blogging 101: Monthly Blog Checklist | Don’t Just Create More Content but Maintain Your Blog

Some days you do just need to take a step back and run through “Maintenance” tasks to ensure your blog is running smoothly, and sets you up for a better month. Here’s a monthly blog checklist of items you should be working on at least once a month.
Blogging 101: Online Etiquette and PR Skills

Something that I keep coming across on social media is that some bloggers and creators lack online etiquette which can alienate other creators, a possible audience and brands. So as an Influencer Manager in my day job, I’m here to give some helpful hints on how to improve your online etiquette and PR skills.
Blogging 101: Know Your Blogs Audience | Find The Ideal Reader Who Loves Your Content

One of the biggest things to help you boost your blogs traffic is to learn more about your blogs audience, and then make sure your content and promotion of content caters to them. If you already have a blog you can look into your audience insights to understand who you current audience is, but a…
Blogging 101: Creating Your Personalised Mission and Vision Statements

A key thing to do is to think about your blog the same way you would think about a business. In business plans, you often find both a Vision and Mission Statement which are there to help guide you as you grow and develop. These statements are their as a guding principle for what you’re…