Blogging & Personal Development

Blogging 101: Protect your Brand

I’ve previously talked about how important Branding is to blogs and it’s come up in a lot of different Blogging 101 posts before. However, what I haven’t really talked about is what to do after you’ve done all the hard work of planning and creating your brand. There’s some level of brand protection that is…
How I Afford to Blog

This is a post I have wanted to write for a while now, but the recent talk on Twitter about expenses of blogging made me think I should pull it forward in my schedule. Blogging does have expenses, and some of these are things you wouldn’t really think of if you aren’t within blogging/website development…
Blogging 101: Creating a Media Kit

A media kit for bloggers is usually used to show off yourself and your blog/YouTube/social channels to brands you want to work with. Marketing and PR professionals also often use them to better understand whether blogger X, Y and Z will be a good fit for the product they want to promote.
Blogging 101: Increase Your Page Views

So how do you get visitors on your site, and to stay on your site for multiple page views? This was the question I had for myself back at the beginning of the year, and I had decided to give myself a bit of a challenge to increase my page views.
Blogging 101: How to Use Your DSLR

I would like to preface this post with a little chat about whether you need a DSLR as a blogger. A lot of bloggers use DSLRs because they have additional control when taking images, which allows a more professional finish. However with advancements in technology in phones and compact cameras, as well as easier access…
Blogging 101: Affiliate Marketing for Bloggers

Have you ever wondered how other bloggers make money from their blogs outside of brand deals? Or you know about affiliate links but you just don’t know how to use them for your content? Well this is the post for you. I’m going to talk all about affiliate marketing, and how to best maximise your…
Blogging 101: Blog Maintenance

Every so often, it’s good to do a bit of blog maintenance. This is to make sure your site is running smoothly and everything you’ve worked hard for is working as it should.
Blogging 101: SEO Post Optimisation

What is keyword research? Keyword research is looking for keywords or key-phrases that real people will enter into search engines to find the content they need. These can be short keywords such as just ‘SEO’ or it can be a longer key-phrase such as ‘SEO for beginners’ which is what my first SEO post had…
Blogging 101: Google Search Console

In Google analytics you can also access Google search console data under acquisition to see which pages are gaining traffic through search. However, sometimes you may want a bit of a deep dive into what search terms are useful for you and how successful certain pages are in the long-term. That’s where the Google Search…