Uptown Oracle

Blogging & Personal Development

  • Blogging 101: Get Involved in the Community

    I think that one of the biggest misconceptions that new bloggers have is that you can just start posting and people will read your content and follow you. But the thing is, a lot of people who are reading blogs also have blogs. And people like to have mutual interaction as a one sided conversation…

  • Blogging 101: Basic HTML for Blog Posts

    As anyone who’s using WordPress and has accidentally ended up on the text tab knows, HMTL coding looks insanely complicated and hard to master. So many people are learning how to code now, and take courses to learn every little thing we could possibly do to create an amazing fully functional website. But then there’s…

  • Blogging 101: Guide to Google Analytics

    So you’ve been told to use Google Analytics but you’re feeling completely overwhelmed with the set up and all the data? Well you’ve come to the right place because I’m going to talk you through the different stats you can pull from Google Analytics, and also why this stat may be important to you and…

  • Blogging 101: How to Utilise Mailing Lists

    If you’re up for creating even more content then maybe a mailing list is for you. Mailing lists are often used to remind readers of what you’ve recently posted, but it can also be a great tool to engage them with your brand, and the promise of exclusive content on a weekly or monthly basis…

  • Blogging 101: Guide to Buffer

    Buffer is another site that helps you post to social media. It has Twitter, Facebook and LinkedIn capabilities as well as other social networks when on it’s paid plans. Scheduling If you haven’t guessed yet, I love being able to schedule social posts. I currently work full time 9-5 and I can’t be on my…

  • Blogging 101: Guide to Tailwind

    The biggest pull for me to use Tailwind was that you could schedule pins. I’ve had a look around and Tailwind has the best set of tools specifically for Pinterest. You can also use Buffer, and a website called Viraltag. Viraltag has free 14 day trial and Tailwind has free 100 pins trial. So you…

  • Blogging 101: How to Utilise Pinterest

    Create different Boards Not all the content you pin will be for your blog so create multiple boards which cover the different topics you cover in your blog and also topics you might just be interested in. Also create a board specifically for your blog and pin your images to both boards to increase possibility…

  • Blogging 101: How to Utilise LinkedIn

    Why use LinkedIn? Network with PR agents and agencies My degree is in marketing and as soon as I started university I was told to create a LinkedIn account and start building my own personal brand. Marketers and PR agents are specially trained to build themselves up as a brand – and they do this…

  • Blogging 101: How to Utilise Instagram

    With Instagram’s changing algorithm and slow growth issues everyone’s a bit miffed on how to actually create content which grows your brand. At the time of writing this I’m thinking less on the growth of my followers, and more of the maintaining the followers I have. Theme If you’re aiming to be a brand on Instagram…