Blogging 101: Branding

A key thing to do is to think about your blog the same way you would think about a business. In business plans, you often find both a Vision and Mission Statement which are there to help guide you as you grow and develop. These statements are their as a guding principle for what you’re…

This week we’re moving away from the blog a little bit and talking more about you. Your personal brand is a big part of most blogs and blog credibility is often linked to author trust. So, you need to work on building your own credibility and authority in the area you blog about too.

With plagiarism running rampant online, how can you help protect your content and brand from it? Here’s some tips on how to copyright your content.

Today we’re talking about blog credibility! Blog credibility is important as it’s how people percieve your blog, and if it’s not good then you may get less people returning to your site.

For today’s Blogging 101 I wanted to talk about something called Brand Reputation. So let’s chat about how you can build, protect and improve your own blog brand reputation.

One thing that truly sets a blogger apart is their Tone of Voice (TOV). It’s not just about what you say but how you say it. A consistent TOV creates trust, reinforces your brand identity, and helps your readers connect with you across all platforms – blog posts, social media, or emails. Think of your…

I’ve previously talked about how important Branding is to blogs and it’s come up in a lot of different Blogging 101 posts before. However, what I haven’t really talked about is what to do after you’ve done all the hard work of planning and creating your brand. There’s some level of brand protection that is…